US Search Awards 2017

Thank You For Helping Adalysis Win the Best PPC Management Platform Again

November 20, 2017 Brad General, Google Ads Insights

Thank You for Our Search Award We’re happy to announce that for the 2nd consecutive year; we’ve been awarded the Best PPC Management Suite Award by the US Search awards. While we get to collect the award; this is an award that should also be presented to our customers as they push us to keep […]

Search term filters for exact match keywords

New Features: Custom alerts, custom filters, ad extension broken URL checkers, and even more

November 13, 2017 Brad New Features

We’ve just launched several new features across Adalysis: Create your own custom filters & Alerts Use campaign labels in multi-ad group testing Download ad previews Check ad extensions for broken URLs Search term filters for existing keywords Please take a moment to see the changes and understand the new ways you can optimize your account […]

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16 Common Quality Score Trends. Some should give you a raise and others get you fired

October 10, 2017 Brad Quality Score

We launched the ability to graph out keyword and ad group quality scores and their subfactors a while ago. Ever since; we’ve been looking at common Quality Score patterns and some of the reasons behind those patterns. In this article; we’ll look at the good, the bad, and the truly confusing. The Flatline The flatline […]

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Using Search Query Data to Inform Negative Keyword or New Product Decisions

Search Query data is very useful information – it’s what the user actually typed into a search engine. It’s often used in two ways: Find converting keywords not in your account and add them to an account Find non-converting keywords and make them negatives in your account While those are the two most common reasons […]

Google Data Studio live and interactive dashboards

New Adalysis Features: Duplicate keyword tool, request data updates, and more

October 1, 2017 Brad New Features

We’ve just launched several new features at Adalysis to make PPC life easier for you. Duplicate keyword view and tools to manage duplicate keywords Keyword checker for adding new search terms as keywords Keyword (and search term, n-gram, etc) data refresh! Bing Ads & Facebook reports Duplicate Keyword Tool When you have a keyword twice […]

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Adalysis is now your PPC To Do List Manager & Recommendation Engine

September 11, 2017 Brad Google Ads Insights, New Features

We just launched a very exciting update at Adalysis: A new dashboard that will show you many recommendations and to do list items across your account. These items are broken down into three sections: Account alerts: Critical: critical items stop ad serving or testing Impact: how much impact will this change have on your account […]

Google Data Studio live and interactive dashboards

PPC Reporting is Now Available

August 7, 2017 Brad New Features, Reporting

Our latest feature release is PPC reporting for Adwords and Google Analytics accounts (Bing Ads and Facebook will follow shortly). Adalysis now provides over 250 pages of various ready made reports that you can either simply use as is, or customize to add/remove any additional elements or branding. The reports are interactive allowing you to zoom […]

PPC Week announcement

Join us for a Free Online Week of PPC Awesomeness

July 26, 2017 Brad Webinars

PPC Week is a free week of PPC tips & tricks from the experts. Hear from: Brad Geddes (co-founder of Adalysis) Adobe Microsoft Unbounce Fred Vallaeys (ex-Googler) and more.. The topics include: Ad & Landing page testing Audience targeting & strategies Excel tips & tricks Analytics & reporting This is an online event that will […]

Adalysis Supports Expanded DSAs & Adds Data Filtering Rules

July 24, 2017 Brad New Features

Adalysis now supports the Expanded DSAs. We have also added many filters to help you quickly analyze your data. These filters can be customized based upon the data criteria you want to use within your accounts. Expanded DSA Support We now support expanded DSAs (dynamic search ads). These will automatically be included in any relevant […]

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Account Level N-Grams are Now Available

June 29, 2017 Brad New Features, Search Terms

We launched campaign level n-grams a while ago, and if you’re not familiar with this powerful way of analyzing your search query data, see this article. Our top n-gram feature request was to also include account level n-grams; and we’re happy to say, we’ve now launched this feature. You can now switch back and forth […]

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