Bulk adgroups and ads creation tool

New Features: Bulk Create Ads & Ad Groups from Spreadsheets

March 6, 2018 Brad New Features

Creating ads in bulk can be difficult. You might have different prices or offers by ad group; and quickly creating ads that utilize those prices or offers across many ad groups can take a lot of time to create. We’ve just launched a new feature that allows you to easily create ads and ad groups […]

Brad Geddes and Jeff Allen on the webinar "Machine learning in today's paid world"

Improve Your PPC Accounts with PPC Hero Summit–The Free Online Conference

February 7, 2018 Brad General

Not everyone can make it to a conference, so we’ve partnered with Hanapin Marketing, the creators of Hero Conf to bring you a day full of PPC goodness online – for free The sessions include: Machine Learning in Today’s Paid World Creating a Killer Paid Search & Paid Social Strategy Important 2018 Google AdWords Updates […]

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New Adalysis Features: Duplicate Ad Checker & Workflow Improvement

January 10, 2018 Brad New Features

We’ve just launched two new features to help your PPC workflow. Filter for duplicate ads It’s easy to accidently create duplicate ads. When you have a duplicate, you’re not testing or learning anything; so it’s best to pause your duplicate ads so that only your unique ads are running. You can easily accomplish this with […]

Multiple keywords match type change

New Adalysis Features: Broad Match Modifier Tool, Campaign Quality Score History, and More…

January 2, 2018 Brad General, New Features

We’ve just launched several new features: Broad match modifier tool Campaign Quality Score History ROAS columns for ad group, keywords, and search terms Keyword & keyword URL edit Landing page analysis downloads Broad Match Modifier Tool The broad match modifier is one out 20+ AdWords management tools in Adalysis. It makes it easy to convert […]

US Search Awards 2017

Thank You For Helping Adalysis Win the Best PPC Management Platform Again

November 20, 2017 Brad General, Google Ads Insights

Thank You for Our Search Award We’re happy to announce that for the 2nd consecutive year; we’ve been awarded the Best PPC Management Suite Award by the US Search awards. While we get to collect the award; this is an award that should also be presented to our customers as they push us to keep […]

Search term filters for exact match keywords

New Features: Custom alerts, custom filters, ad extension broken URL checkers, and even more

November 13, 2017 Brad New Features

We’ve just launched several new features across Adalysis: Create your own custom filters & Alerts Use campaign labels in multi-ad group testing Download ad previews Check ad extensions for broken URLs Search term filters for existing keywords Please take a moment to see the changes and understand the new ways you can optimize your account […]

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16 Common Quality Score Trends. Some should give you a raise and others get you fired

October 10, 2017 Brad Quality Score

We launched the ability to graph out keyword and ad group quality scores and their subfactors a while ago. Ever since; we’ve been looking at common Quality Score patterns and some of the reasons behind those patterns. In this article; we’ll look at the good, the bad, and the truly confusing. The Flatline The flatline […]

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Using Search Query Data to Inform Negative Keyword or New Product Decisions

Search Query data is very useful information – it’s what the user actually typed into a search engine. It’s often used in two ways: Find converting keywords not in your account and add them to an account Find non-converting keywords and make them negatives in your account While those are the two most common reasons […]

Google Data Studio live and interactive dashboards

New Adalysis Features: Duplicate keyword tool, request data updates, and more

October 1, 2017 Brad New Features

We’ve just launched several new features at Adalysis to make PPC life easier for you. Duplicate keyword view and tools to manage duplicate keywords Keyword checker for adding new search terms as keywords Keyword (and search term, n-gram, etc) data refresh! Bing Ads & Facebook reports Duplicate Keyword Tool When you have a keyword twice […]

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Adalysis is now your PPC To Do List Manager & Recommendation Engine

September 11, 2017 Brad Google Ads Insights, New Features

We just launched a very exciting update at Adalysis: A new dashboard that will show you many recommendations and to do list items across your account. These items are broken down into three sections: Account alerts: Critical: critical items stop ad serving or testing Impact: how much impact will this change have on your account […]

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