The PPC management
software designed for
effortless PPC mastery

An award-winning platform for all aspects of your Google Ads & Microsoft Ads automation

Adalysis at a glance

PPC management made simple

  • Account audit covering over 100+ built-in alerts

  • Fully automated custom rule engine

  • Integrated performance monitoring and root cause analysis

  • A complete suite of budget management tools

  • Bidding suggestions, tracking and analysis

  • 40+ tools covering campaign creation, analysis, RSA asset management, PMax, Geo heatmap, ad testing, search terms analysis, quality score, etc.

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Budget management made simple

  • Projections: future spend projection taking into account all variables including recent budget change.

  • Boost opportunities: overview of incremental performance boost for every campaign.

  • Budget split: efficient allocation of an account budget across campaigns.

  • Daily automation: automatic daily budget adjustments to achieve your target.

  • Rollover: allocation of over/underspend from one cycle to the next.

  • Pacing: Prevention of over-spending or under-spending with real-time tracking.

  • Campaign control: enable/pause campaigns based on pacing and budget cycle.

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Awarded by industry leaders
around the world

Best Search Technology
of the Year

Best Specialized SEA

Best PPC Management
Software Suite

Best PPC Management
Software Suite

Find answers to these questions with our
FREE audit report

  • Are you missing out on traffic?

  • Are you wasting any of your budget?

  • Are your ads underperforming?

  • Is your account set up correctly?

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All you have ever needed for your
PPC success

For digital marketing agencies

Adalysis highlights and prioritizes tasks for each of your client accounts, so you can focus on scaling your business.

For PPC marketers

PPC teams appreciate our data-driven insights and automation power. You’ll have more time for strategic and creative tasks while Adalysis takes care of the routine.

See for yourself what other PPC
marketers love about Adalysis

Trusted by thousands of happy PPC marketers
from all over the world

4.8 / 5
4.6 / 5
4.6 / 5

Here is what they say about us

Steve Clark, Paid Media Specialist

201-500 employees

I love everything about this tool. It's literally a needle in a haystack. I almost don't want to write this review because it can give a competitive edge to other agencies. I love the audit tool, the budget pacing, bidding tool, and the most essential - the A/B testing functionality.

Roy F, Director of Paid Media

51-200 employees

My team and I becoming a big fan over 6-12 months of using it. We had couple of training sessions and Adalysis support team is always engaging. When we have new enhancement ideas, they are very fast to implement. Dashboard view makes both managers like myself and hands on specialists' life 10 times more easy in identifying problems, seeing trends. The data visualization and action buttons in each call out improves our team's efficiency and ultimately improve client ad account value.

Ana F, Digital Marketing Specialist

11-50 employees

I've been using Adalysis for my PPC management needs during the free trial and we're going to buy an annual plan. This tool is an absolute game-changer for anyone working in the world of digital advertising. I found it useful in budget management and pacing control, daily audits and insightful reports.

Charels H, Paid Media Specialist

201-500 employees

I really like all of the detailed and well thought out suggestions given to the user to better manage their campaigns based on analyzed data. I also like how you can create custom alerts along with the standard ones.

Justin L, PPC Specialist

51-200 employees

Adalysis is fast and intuitive to onboard and has a robust set of features that simpliies ad management at a high level but also allows you to make in depth modiications with data driven insights. My team tested Adalysis with the trial and we are in the process of making it our primary worklow tool.

Steve C, Digital Marketing Manager

2-10 employees

The functionality in Adalysis is extremely useful, especially the custom alerts for performance. We no longer get caught by surprise when unexpected issues arise. It's a life saver for us. We love many other features as well including the target budget tracker, ad testing and the bid adjustments map. Now that we're used to Adalysis, it'll be very difficult for us to manage our accounts without it!

Oliver D, Account Executive

51-200 employees

Allowed us to replace spreadsheet-based insight reporting, and greatly speed up account audits, bidding modiications and ad analysis and testing. The Looker Studio are well done. Adalysis easily beats every other platform in this range.

Sky R, Digital Marketing Director

11-50 employees

I love the negative keyword conlict function. I use this on all new accounts. We have very large clients and very large negative lists. Adalysis makes it so easy to find and delete negative keywords. We monitor budget and keywords mostly with Adalysis. This makes changing and ixing our large accounts very quick in bulk. I highly recommend Adalysis.

Katie W, Search Specialist

51-200 employees

I love this tool and the ease in which I can make optimizations across Google & Bing. We've used this in QBRs, Audits and every day optimizations. Love having these capabilities at my ingertips.

Jango V, Online Advertising Consultant

11-50 employees

In our marketing agency, Adalysis is part of the day-to-day optimization of all our Google Ads Search accounts that we run for our customers. It's fully integrated in our way of work, I can't imagine not having Adalysis anymore.

Liliana A, PPC Results Specialist

2-10 employees

This should be a tool every agency/ PPC specialist must use.

Erik G, Head of Analytics & Digital Marketing

11-50 employees

The ease of optimising the accounts where you get the biggest impact. Adalysis help us prioritise where to focus our attention so we can keep on delivering fantastic results year over year and month over month. We keep growing our clients' businesses every year and Adalysis is a big part of doing that through Google Ads.

Jason P, Sr. Manager of Global Paid Marketing

1001-5000 employees

We have in very large amount of ads running and we are able to quickly and successfully change out the losing ads for new ads. This has allowed us to greatly increase the ROAS we were initially seeing.

Mallory R, Senior Paid Advertising Specialist

201-500 employees

What I have come to ind is that a number of the account auditing tools and features have been extremely beneicial (negative keyword conlicts, audience performance etc.). We have a very complex account 24,000+ keywords and 10,000+ ad groups so Adalysis makes sure everything is set up properly.

Robert B, Founder

2-10 employees

This software has the smoothest onboarding process I've ever experienced. Very easy to use and understand. Great documentation and tutorials for using the various product features. Constantly being updated to increase the functionality. While it was initially an ad testing tool, it's now evolved into a very robust software package that aids management/optimization, alerts you to potential issues or performance variations, and is easy enough for even junior practitioners to use.

Delivering value since 2013

$2 Billion

Annual spend managed

212 Million

Optimization opportunities leveraged

132 Million

A/B ad tests completed

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tips, tricks, and strategies

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