Leverage our seven budget tools to take control of PPC spend and performance
Projections: future spend projection taking into account all variables including recent budget change.
Boost opportunities: overview of incremental performance boost for every campaign.
Budget split: efficient allocation of an account budget across campaigns.
Daily automation: automatic daily budget adjustments to achieve your target.
Rollover: allocation of over/underspend from one cycle to the next.
Pacing: Prevention of over-spending or under-spending with real-time tracking.
Campaign control: enable/pause campaigns based on pacing and budget cycle.
Gain control of your budgets with real-time tracking, spend projections, alerts, campaign automation and reporting.
Manage your budgets at all levels (account level, budget group level, individual campaign level) without having to use spreadsheets.
Get up-to-date forecasts for cumulative as well as daily budget performance and targets.
Keep spend on track for thousands of campaigns with easy-to-use dashboards and intelligent automation tools.
Prevent over-spending and under-spending with real-time budget tracking.
View a pacing summary across all your accounts at multiple campaigns levels.
Pause campaigns and re-enable them automatically based on pacing thresholds and cycles.
Manage recurring monthly spend targets just as easily as limited-time promotions.
Make data-backed decisions when allocating your budget across your campaigns.
Use accurate predictions based on account history, seasonality, ad schedule and recent budget change.
View the performance boost potential for any budget to achieve an optimum budget split across the campaigns.
Adjust your campaigns based on current spend to ensure you hit, but don't exceed, your target budget.
Say goodbye to spreadsheets. Let our smart algorithms do all the heavy lifting for you.
Manage thousands of client budgets with ease for different cycles and schedules.
Adapt seamlessly to changing volumes, cycles, seasons and search demand.
Using your thresholds, spending is kept on pace and campaign daily budget adjustments are made when needed. Over/underspend is moved from one cycle to the next.