Stay ahead with 24/7 PPC monitoring

Never miss an opportunity, never face a surprise

Adalysis is your PPC copilot. Our automatic monitoring does the hard work for you, so your team can
focus on more valuable tasks.

24/7 monitoring for critical issues

Never miss an important error
again

Performance monitoring

Prebuilt monitors mean minimal
setup

Budget monitoring

Control your spend without the
spreadsheets

100+ prebuilt checks

All the most common issues

Create custom alerts

Tailor the system to your needs

Intuitive dashboards

For insights at a glance

24/7 monitoring for critical issues

Never miss an important error again with instant email or Slack alerts. You can fix or automate issues directly in Adalysis. All alerts are clearly prioritized, so you always know where to invest your time.

Critical alerts include:

  • Billing issues

  • Conversion tracking issues

  • Disapproved ads, keywords, assets, or extensions

  • Keyword conflicts that prevent ads from triggering and many more

  • Stay in control
  • No manual checks
  • No unwelcome surprises

Performance monitoring fuels your growth

KPI monitoring is easy to set up with prebuilt performance monitors. Speed up your analysis with root cause insights. Automated actions make fixing issues fast. Clear visualizations help with communication.

Easily monitor KPI trends based on your own criteria:

  • Sudden increases in spend

  • Significant drops in conversions or revenue

  • Unexpected drops in search clicks

  • Changes in search impressions

  • Drive performance
  • Ditch the spreadsheets
  • Stay in control

Budget monitoring puts you in control

Stay on top of budget pacing with real-time tracking. Target budget alerts help you hit your budget every month (without exceeding it). It’s not just about limiting spend though: budget boost alerts flag opportunities to scale.

Budget monitoring has never been easier with:

  • Pacing summaries (cross-account and at multiple campaign levels)

  • Budget rollovers from one cycle to the next

  • Cumulative and daily forecasts and many more

  • No more over/underspend
  • Ditch the spreadsheets

In-depth checks uncover hidden opportunities

Stay in control of your campaigns, without tedious manual checks. Choose from 100+ prebuilt alerts or create your own custom alerts. Get PPC monitoring at any scale, with cross-client, cross-account, and cross-campaign data. Onboarding is fast and easy with tried-and-tested templates.

Here are some examples from the extensive list of prebuilt alerts:

  • User groups with a significantly higher CPA

  • Ad groups without keywords or ads

  • Disapproved ads or assets

  • Incorrect use of match type

  • Negative keyword suggestions

  • Duplicate search terms

  • Poorly performing Performance Max assets

  • Landing pages with unsecured URLs

  • Missing or limited ad extensions

  • Irrelevant placements

  • Bid adjustment suggestions

  • Make better decisions
  • Never miss an opportunity

The custom rule engine gives you full control

One-size PPC monitoring does not fit all accounts. With the custom rule engine, you can create custom alerts to monitor any condition you need. Combined with 100+ prebuilt alerts, it gives you the perfect balance between fast setup and control.

Here are just a few of the rule engine’s options:

  • Set custom alerts at the account or campaign group level

  • Choose frequency and metrics

  • Create email alerts and many more

  • Stay in control
  • No manual checks
  • Do things your way

Adalysis offers more than just PPC monitoring tools

Our award-winning platform helps you save time, drive performance and stay in control. Let's take a closer
look at the Performance Analyzer, which helps you to dig deeper into account changes:

Root Cause Analysis

This tool visualizes the relationships between your metrics. It helps you get to the root cause of performance changes fast.

Performance Comparisons

Adalysis tracks all changes in your account. This means you can easily create performance comparisons to analyze the impact of any decision.

Want more time to focus on the big picture?

Adalysis is your 24/7 PPC copilot, watching your campaigns around the clock so you don't have to.
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