Make PMax data work for you

Get access to PMax search terms data without tedious downloads

One of the biggest challenges with optimizing Performance Max campaigns is accessing the data. In Google Ads, it’s scattered over a few screens, and it’s not easy to download either.

This is where Adalysis comes in. Adalysis is your PPC co-pilot, helping you automate and streamline your workflow. Our Performance Max tools are just one part of our platform. Find out how they can help you scale your PPC performance, not your workload.

My team loves the interface, it's very easy to learn and use. All the screens are great. The UI was one of the biggest we joined and then one of the biggest reasons we stayed.
Mark de Geus,
Head of Performance Marketing

Stay in control with PMax alerts

The Adalysis rule engine covers key quality control steps for PMax campaigns. That means no more manual checks. Instead, you can rely on automatic alerts to flag issues blocking your campaigns.

The growing list of alerts includes:

  • Assets with poor performance

  • Asset groups with poor ad strength

  • Disapproved assets

  • Missing audience signals

  • Assets generated automatically by Google, which may need quality control

  • Asset groups that don’t have the recommended number of assets

  • PMax search terms that exist as keywords and could cannibalize your traffic

  • PMax search terms that could be added as Search keywords

  • PMax search terms that could be added as negative Search keywords

  • Misspelled asset text

Performance Max inspector

Let’s be honest: PMax data isn’t always easy to compare in Google Ads. This is where the PMax inspector comes in. It assembles all the data you need for easy comparisons between asset groups, on one screen. This includes performance data and alerts for minimum image numbers.

Performance Max search term insights

If you’re running Search or Shopping campaigns alongside Performance Max, then it pays to check PMax isn’t cannibalizing your other campaigns. Adalysis provides search term data to help you do just that. It will flag if a PMax search term:

  • Exists as a keyword in Search campaigns

  • Exists as a search term in Search campaigns

  • Exists as a search term in Shopping campaigns

You can then decide whether to add new keywords or negatives, to control which campaign triggers the ad.

These Performance Max features are just the start.

Discover how much more you can get from your Adalysis subscription.
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