Adalysis is what we've been searching for and in an accessible package. We've been able to move away from spreadsheet-based insight reporting, and greatly speed up account health reviews, bidding modifications, and high-level insights. The Google Data Studio report templates are a nice bonus. They blow every other platform in this range out of the water and have stayed current with the ever-changing features, such as RSAs. (Something other platforms have not done.)
We are very satisfied with Adalysis so far. We find the Alerts tab most useful since it points to certain elements in our account that could be improved. The best thing is that most of those things can be improved with just one click. We also like the graphic representation of the account performance report. The reporting section is nice, but we don't use it because we already have custom data studio reports for our clients. We are glad that it also supports Microsoft Ads (former Bing Ads) since we have a few accounts running there as well.
We use Adalysis almost every day and compared to Wordstream and Opteo plus some other smaller ones we have used it is hands down the best product. For simple reporting of important metrics like account QS and impression share over time, it is a gem. Since it is a direct API integration, there is no "get" or "post" that complicates the steps needed to make changes. We love it and will be using it for a long time!
Great tool, which makes managing our Google Ads so much easier. Saves time and effort. I really love how the data is presented, very understandable formats - diagrams, flowcharts - all visually appealing. Will definitely keep using the tool.
Fantastic platform that can help you with your Google Ads campaigns
Adalysis is a great tool for Google Ads managers. The custom performance alerts are a really useful feature, as they can help you to identify and take action on performance issues quickly. Makes Google Ads management much easier.
I've used a few ad analysis/optimization tools and have found Adalysis to be the most robust and in-depth tool to help with my Google Ads campaigns specifically with quality score, A/B testing, statistical significance, n-grams, and search duplicates. It has been an easy-to-use solution that's priced competitively against other tools in the market!
Google ads are not very user-friendly, and it's a nightmare to get some good insights into how ads are performing. With Adalysis, I loved the AB testing and Keyword analysis feature. Highly recommended. I've used it on and off for a few years (depending on my marketing intensity).
I like using Adalysis. It has been great for adding keywords and removing keywords that are not performing well. Also, we have been able to catch accounts that are down quickly without doing a manual review of accounts.
It's easy to use and also comes with great PPC analysis training too
Outstanding PPC tool that gives you the insights to gain more and better conversions and performance. Helps prioritize where the pain points are for gaining more traffic and conversions.
Allowed us to replace spreadsheet-based insight reporting, and greatly speed up account audits, bidding modifications, and ad analysis and testing. The Looker Studio is well done. Adalysis easily beats every other platform in this range.
An excellent versatile PPC management tool for analysis & optimization.
Adalysis is fast and intuitive to onboard and has a robust set of features that simplifies ad management at a high level but also allows you to make in-depth modifications with data-driven insights. My team tested Adalysis with the trial, and we are in the process of making it our primary workflow tool.
This product/service is run by one of the top PPC experts in the field. I know this service will always be on the cutting edge of PPC!
Great overall experience. Pros: How easily it identifies areas to focus on in your campaigns and then quickly execute those changes. Great for PPC operations.
It's the best. The learning phase is slow, but that means how valuable service Adalysis is. It helps me a lot. Now they support shopping campaigns.
The functionality in Adalysis is extremely useful, especially the custom alerts for performance. We no longer get caught by surprise when unexpected issues arise. It's a lifesaver for us. We love many other features as well including the target budget tracker, ad testing, and the bid adjustments map. Now that we're used to Adalysis, it'll be very difficult for us to manage our accounts without it!
Excellent information on my Google ads. Covers all the different aspects of performance. I would recommend this program highly.
Great product and very impressed with the level of detail given to the user. I really like all of the detailed and well-thought-out suggestions given to the user to better manage their campaigns based on analyzed data. I also like how you can create custom alerts along with the standard ones.
Great application to help manage your ads accounts and save time.
Awesome, changed the way I A/B test in Google Ads. I like that it’s not just a tool that pulls data out of Google Ads and has a different interface. It has features like for example from the search terms, you can add them as keywords to other ad groups as well.
I don't think a better tool to manage your Google Ads is available today on the market. Highly recommended!
It was very helpful and the benefits it provided were a benefit to my clients account. I found all the features very easy to use and helpful.
Adalysis is a great system and has allowed us to gain deeper insights into our ads account, where we are losing money, and ways to improve and increase our ROI. The depth of analysis that we can use for keywords, ad copy, ad groups, and campaigns overall is good to see; we've been able to improve our conversions and adjust our marketing plan in real-time without issues to incorporate new ad copy, and adjust budgets and campaigns. Adalysis is a must-have tool for anyone or any team working on Google Ads and CRO
I've been using Adalysis for my PPC management needs during the free trial, and we're going to buy an annual plan. This tool is an absolute game-changer for anyone working in the world of digital advertising. I found it useful in budget management and pacing control, daily audits, and insightful reports.
Well designed platform, clearly created by an experienced PPC professional. Largely easy to follow without needing to spend hours on training videos.
Very good experience with Adalysis. I want to continue using the tool. The way the information on ads is filtered allows you to focus on the aspects of your PPC ads that need attention.
Easy to use and effective monitoring and helpful optimisation tips. Many other tools I have yet to use, but highly recommend testing this platform out against competitors.
The Adalysis interface is so easy and convenient to use after just a few interactions with it. I love that it gives you critical information and suggestions that you can immediately implement right from their platform.
Adalysis has streamlined Google Ads management for our agency. We are now efficient and able to better identify and prioritize campaign management action items.
Provides an excellent tool for auditing ad accounts.
Adalysis is the tool any agency needs in order to scale up their Pay-Per-Click service. With the countless features and customizations, you are able to streamline many processes that would otherwise take up way too much time.
I really appreciated the technical support that always answered my queries quickly and accurately. Well organised and very intuitive. Comprehensive with many useful training resources. With this tool, you save a lot of time in the campaign optimisation phase and don't forget anything.
I've been using this platform for a month or so. There is a bit of a learning curve with it which is understandable given the fact that there is a lot you can do within Google Ads. Overall, the biggest value I've found has been with quick performance overviews that grade the level of importance by category. I find that it's a little slow to update so there have been times when I wondered if I made the recommended change. Regardless, I have really enjoyed the tool and the time it saves me with my 15+ accounts. I've also really enjoyed the RSA library and the tool to help me quickly get new ads built by automatically filling in headlines/descriptions and then letting me go in and change a few lines out for either a test or otherwise. I don't have much to criticize, however, it's possible that I need to invest more time using the platform.
Adalysis lets you look at your PPC campaigns from many different angles. Allows many different reports, sets rules to notify you about certain results, and simplifies taking action on that to improve your performance. A lot of management based on rules can be done within Google Ads itself but to have everything in one place is a big value. They also have great tutorials that walk you through all the features.
It's useful to get more direct insights on Google Ads campaigns because Google is slowly turning the platform into a Black Box with little control or feedback so Adalysis helps a lot. A++ for the budget control tab!
I like the overview of the accounts that has key metrics important to our agency, especially the pacing visualizer. I also like that I can easily drill down into areas of importance for optimizations.
I use Adalysis to make every single copy change within the accounts that I manage. Its simplicity and ease of use are miles ahead of anything offered by Google or Bing. Checking the site has become part of my morning routine and I appreciate how quickly I am able to make optimizations in instances where we have reached statistical significance.
Overall we have had a great experience with this software, it has helped us increase our quality score, and we are looking forward to using it in the new year since we move over from our old software. Adalysis has a very simple-to-use user interface and is filled with useful information. The software offers detailed performance tracking that can help improve your quality score whilst offering suggestions to improve other metrics. Automation and A/B split testing are essential to get the most out of your PPC accounts, and Adalysis offers an effective solution.
Have been using Adalysis for ± 1-2 years now. At first, it looked a bit difficult, but I got help from the Adalysis team fast every time. They manage to look into the important data and make it easy to make decisions. You get to see more tweaking opportunities than in the Google interface of course; Adalysis really tries to make you spend less if that's a possibility.
Adalysis gives you a complete picture of your account right away, and that saves you time.
I have been using Adalysis from a couple of weeks ago. It changed dramatically the way I keep track of the trouble/opportunities that I have in my Google Ad campaigns. For once I could feel I have control over the process of improvement. Not only because of the tool as a whole but also for the support documentation that I could access as part of my subscription. Think of Adalysis as an investment that will be paid by making your Ad campaigns more cost-efficient and effective.
My team and I became big fans over 6-12 months of using it. We had a couple of training sessions and the Adalysis support team is always engaging. When we have new enhancement ideas, they are very fast to implement them. The dashboard view makes both managers like myself and hands-on specialists' life 10 times easier when it comes to identifying problems, seeing trends. The data visualization and action buttons in each call out improve our team's efficiency and ultimately improve client ad account value.
Adalysis is a useful tool especially for A/B testing of ad copies, to be aware of not performing keyword and URL issues. The insights given by the reports are helpful, yet a more detailed view is missing. All in all a good tool for marketers!
The experience is top-notch. I knew about it from another agency where I worked and Ioved it as a tool for A/B testing creative. I love everything about this tool. It's literally a needle in a haystack. I almost don't want to write this review because it can give a competitive edge to other agencies. I love the audit tool, the budget pacing, the bidding tool, and the most essential – the A/B testing functionality.
I've been using Adalysis for my PPC work for a while now, and it makes my life significantly easier. Whether you are talking about its pitfall checker, custom notifications, or functions that check whether your campaigns are adhering to your own best practices – Adalysis also has you covered. My personal favourites are its ads functionalities, where it's made super easy to roll out & adjust new ads in bulk. On top of that, you have a well-designed interface – what else can you wish for?
Pros: Budget Management and Quality Score Insights
Fantastic automation and analysis tools. We use Adalysis every day for mostly our search needs. One feature we feel is missing is competitor insights. That would take Adalysis to the next level and make it a one-stop-shop for us and many others.
Very user-friendly tool. Definitely the best software for PPC management
Great tool, which makes data reading and report making for Google Ads so much easier. Saves time and effort. I really love how the data is presented, very understandable formats – diagrams, flowcharts – all visually appealing. Will definitely keep using the tool.
I think it is quite useful software, with more focus on improving the Google Ads Quality Score. It is really useful. However, I don't need to use it on an ongoing basis. I like the dashboard that shows critical errors that I didn't spot myself. I like the feature that highlights how many results are from different geo-targeting: interest or primary location. Working process with keywords makes me happy.
I have tested a number of other Google Ads optimization platforms in the past. Although each has its strengths, I find Adalysis to be the only platform that we turn to daily. The presentation of the data, speed of the platform, and one-click optimization changes have made Adalysis a big part of our day-to-day workflow. Throw in the fact that Microsoft ads can also be easily optimized and you can't beat the value. Needless to say, we are big fans!
Very positive. I recommend it to friends as well. For new accounts that are quite big, it's very helpful. I notice that after a while I tend to focus less on adalysis because the quick wins have been fixed.
Great tool with lots of useful and helpful features. Good to get a quick overview of the respective account and be able to react. In case of errors, the support team responds very quickly. Only the function to update the data is sometimes a bit hidden, here there is still potential to improve.
Simplified tasks quickly and gave great advice on reaching goals related to budget, clicks, etc by making changes such as shared budgets. Also provided quick wins by alerting me to things like duplicated keywords when managing many ad groups.
I've been doing Google Ads for 20 years now, and I have used a whole host of software tools over that time. Adalysis is by far the most intuitive and powerful tool I have come across and is obviously written by a team who actively works on ad accounts on a regular basis because they understand the issues that we come across. Great pricing structure that means the cost can easily be absorbed across a small number of clients. Well done to the Adalysis team.
It makes it a lot easier to optimize Google Ads
The tool is excellent for big and complex accounts with many campaigns. You can improve your results easily by applying one-click bulk actions.
Adalysis streamlines PPC management and provides a much better view of different metrics. It also has many features that are not native to Google Ads, for example.
