Time savings with 24/7 PPC monitoring
With automated monitoring, the Conrad team now maintains account hygiene more efficiently. This means they can spend more time on extending and/or optimizing their setup, as well as other projects. The team gets automatic alerts about critical issues, which they can fix straight in the Adalysis interface. In their experience, it’s less hassle and more convenient to work this way.
The team can also spot anomalies faster. They often use the root cause analysis feature to look at issues in more depth.
Ad spend savings with extensive optimization tools
Conrad Electronic has also saved on ad spend for low-performing keywords. They find the search query analysis and n-gram insights user-friendly and efficient.
The team also appreciates that the user interface and workflow are very easy to use. No extensive training is needed. They always have a clear overview of the actual situation in their accounts. With extensive optimization tools at their fingertips, the team has been able to ditch the scripts and spreadsheets for good.