White-label specialists eBrandz knew exactly what they needed from their PPC platform:

1) Clear prioritization
They wanted quick campaign performance summaries and an easy way to spot areas for improvement. It had to be very clear which tasks required attention on-the-spot—and which could wait.

2) Fast access to insights
Campaign specialists were spending far too long analyzing campaign details. The team needed a speed boost.

3) Efficient workflows
Most tools eBrandz explored required changes to both the platform and the Google Ads account. What they needed was a platform that could make live updates to Google Ads campaigns.

4) Budget management
Monitoring budget pacing was an ongoing challenge. The team wanted accurate forecast projections, to avoid both under-spending and over-spending.

Find out how switching to Adalysis helped eBrandz transform its business.

1) Clear prioritization
Adalysis met the brief exactly. It offers quick performance overviews and consolidates all projects in one place. The platform also categorizes important optimization tasks as Critical or High. This means it’s easy for eBrandz to see at a glance which accounts and tasks need attention first.

2) Fast access to insights
The eBrandz team found the Adalysis data visualizations impactful and engaging. They stopped spending long hours and deep thought to reach decisions. Instead, they could make decisions quickly and save time. They were happy to find analytical alerts with relevant data and the final conclusions in one convenient place.

3) Efficient workflows
The eBrandz team no longer had to switch between analysis and action. Actions taken in Adalysis are directly reflected in the Google Ads account, so there’s no duplication of effort.

They were able to customize Adalysis to their needs and their clients’ goals. And to create easy rules for daily optimization, ranging from simple to advanced. The result? eBrandz saved time, effort, and money.

The team found that the Adalysis suggestions were effective, making account optimization effortless. Better conversion rates and other metrics were a welcome outcome of the changes.

4) Budget management
eBrandz opted for automatic budget management. They found it one of the best features of the Adalysis platform, as the many sub-options available covered all the scenarios they needed. Overspending became a thing of the past and the current budget pacing insights proved invaluable.