We’re just refreshed the dashboard making it similar to quickly see exactly what you need to know about your account. In addition, there’s a nice visual refresh to more easily identify options across the entire software. Our long time users will immediately know what to do in the visual refresh. If you’re newer to Adalysis, […]
Attribution determines how conversion and revenue data is divvied up among clicks when it takes a user multiple visits to convert. According to Nielsen, on average, customers make 6 website visits in the conversion process. That means that if you are not using an attribution model, you are making some of your decisions on incomplete […]
We’ve listened to your feedback and redesigned the notes and snooze options. First off, across the entire account you can now quickly jump to your notes by clicking the notes button that is now shown across the account. You can then see your notes, edit them, remove them, or even snooze them. This should help […]
We could talk about Google AdWords Quality Score for hours (even days). But no one has that much time. So we’ve put together the ‘exactly what you need to know’ guide to Quality Score. There’s no hype, frills, or lots of meaningless charts and data. We get to the point – what you need to […]
When we think about optimizing PPC accounts; we’re focused on making sure the right ad is being shown to the right person at the right time. We do this through targeting and organization. To ensure these items are working properly, we need to monitor results. Once we’re happy, then our focus is on getting more. […]
Not everyone can make it to a conference, so we’ve partnered with Hanapin Marketing, the creators of Hero Conf to bring you a day full of PPC goodness online – for free The sessions include: Machine Learning in Today’s Paid World Creating a Killer Paid Search & Paid Social Strategy Important 2018 Google AdWords Updates […]
We’ve just launched two new features to help your PPC workflow. Filter for duplicate ads It’s easy to accidently create duplicate ads. When you have a duplicate, you’re not testing or learning anything; so it’s best to pause your duplicate ads so that only your unique ads are running. You can easily accomplish this with […]
We’ve just launched several new features: Broad match modifier tool Campaign Quality Score History ROAS columns for ad group, keywords, and search terms Keyword & keyword URL edit Landing page analysis downloads Broad Match Modifier Tool The broad match modifier is one out 20+ AdWords management tools in Adalysis. It makes it easy to convert […]
Thank You for Our Search Award We’re happy to announce that for the 2nd consecutive year; we’ve been awarded the Best PPC Management Suite Award by the US Search awards. While we get to collect the award; this is an award that should also be presented to our customers as they push us to keep […]
We’ve just launched several new features across Adalysis: Create your own custom filters & Alerts Use campaign labels in multi-ad group testing Download ad previews Check ad extensions for broken URLs Search term filters for existing keywords Please take a moment to see the changes and understand the new ways you can optimize your account […]
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