We recently launched a powerful find and replace option to easily find ads based upon a lot of criteria and then mass pause, delete, or modify those ads. When you go to the ads tab, you can use the ‘filter by’ and filter by: What line the pattern occurs You can use multiple lines to […]
New Dashboard The next time you login to your Adalysis account, you’ll be presented with the new dashboard. This dashboard gives you a quick overview of all your test results, which can be segmented by ad type (text or image) and device type. In addition, you can call up information about your multi-ad group tests […]
We’ve just released several new features that allow you to work with single-adgroup tests or multi-adgroup tests that have not yet achieved statistical significance. Single Ad Group Testing Changes When you run a manual test, you can now include results that have not achieved at least 90% confidence. With those results, you can also […]
We just launched one of the most requested feature enhancements in Adalysis – Data Exports. You can export your data for: Single ad group (image & text) automated tests manual tests (You can run a test using any criteria and download the data) saved tests Multi ad group (image, text, and labels) automated test manual […]
We’ve updated the interface to make it easier to navigate between your testing types. When you next login, you’ll see one Single Ad Group and one Multi-Ad Group tab. You can then easily switch from text to image ads from within the tab and then further navigate to automated, manual, and saved test results. To […]
We’ve just added several features that should make your ad testing with Adalysis even easier. Manually Saving Test Results Whenever you take an action from the testing screens, we save your test history so you can review it later. You can manually save test results from any of the main testing screens. All you need […]
We’re just launched a few new Adalysis features that should make your ad testing even easier Analyzing Paused Ads In the past, we’ve only counted live ads in your billing (these are ads that are active in an ad group and campaign that are also active) in order to keep your bill as low as […]
DSA Testing You can now test Dynamic Search Ads (DSA) with Adalysis. As with text ads, all DSA ad tests will be segmented by effective device. So if you have an ad group with two DSA mobile ads and two DSA all device ads, we will treat these as two different ad tests and continue […]
This week we’re going to focus on using ROI or ROAS as your testing metric. If you are dynamically passing your conversion values to AdWords; then you’ll have a column known as Conv. Value/Cost in your account. This stands for Conversion Value / Cost. This value is calculated based upon how you’re passing […]
We recently announced that you can see your single ad group historical tests results within Adalysis. You can now see these saved test results for multi-ad group testing as well. If you click on the date range, you can see the details for the patterns. With single ad group tests, the only action you […]